Revenue & customers
Usage
See how customers use your product.
What you see
Active users, DAU / MAU, sessions over time and average session length, events per user, a usage heatmap, feature adoption, retention and activation rate.
Conversion funnels
Build funnels from event names (for example signup, create_project, invite_teammate). One step can be marked as the conversion step used by the Conversion Rate KPI.
Where the data comes from
Send events with the browser SDK or the Events API.